As the CEO, you’re always facing uncomfortable decisions. If you avoid or evade them, they’ll just be more difficult to deal with later.
Your mother was right.
It’s important to be nice.
But many CEOs are too nice —
and the result isn’t nice for anyone.
Chances are you’re way too busy.
How can you find time to work on the right things — the things that will make a real difference in results?
Build on your successes.
Why not grow your sales
by selling more of what you’re already providing successfully?
It’s exciting to be on a search for greener pastures.
Just be sure you don’t have to beg for food along the way.
When CEOs don’t do something that really needs doing, it can look like purposeful stupidity, but it’s usually just avoiding discomfort.